My shots Monday: Ads at Work

After just over a year in Moorgate, shots has upped sticks and moved down the road to the more creative-fuelled Shoreditch area and after a morning of scanning our new surroundings we’re all settled in the new digs and ready to go.

To celebrate the move, we thought we’d mark the occasion with a round-up of our favourite ads set at the workplace and below our picks include creative comedy and musical motivation to kick your week into gear.

Staple of success

Whether it’s your first day in a new building or the last it’s best to maintain a high level of professionalism at all times. In other words, no matter how much you may not like or agree with someone whilst doing your job, it’s probably best not to go all artsy on their car with your key like the guy in Martin Hodara’s commercial for Staples.

Seizing the opportunity to speak his mind to a co-worker who appears to be packing up his desk, a man walks into an office and lets loose on his colleague with a slew of verbal insults before realising that, actually, he’s just swapping his old stationary for some new supplies.

The spot was created to promote the company’s three-hour express delivery service and comes through agency DAVID to begin things with a comedic vibe.

Judging Jane

WISHCLOUDS is an innovative shopping app and with their entertaining web film to promote the service, Waypoint Films and Giantleap Industries offer up an entertaining story about one of its fictional customers, Jane, who is the envy of all her colleagues who narrate the film together in song.

Unlike the Staples film, however, the workers choose not to be so bold to Jane’s face and change their negative tune once faced with their target offering an entertaining scenario. The work was directed by Ari Merkin through agency Ten and presents a slice of office politics with an enjoyable rhythmic twist.

Musical chairs

More music can only be a good thing as we look to our next spot and seeing as you spend so much of your life at work it should really be a place where you’re happy as Cadbury’s office worker, Keith, leads by example as the epitome of joy. Watch as he lets out his enthusiasm for Baccara’s Yes Sir, I Can Boogie by swivelling around on his desk chair to the 80s hit much to our viewing pleasure in another pleasing spot for Dairy Milk. The commercial is directed by MJZ’s Blue Source and once again comes courtesy of agency Fallon, the brand’s agency of record.

Daft disease

From an infectious soundtrack to a contagious disease; Waypoint Films and Giantleap Industries appear for the second time in our round-up as fictional condition Acute Paper Influx Syndrome (APIS) sweeps the workplace with physical symptoms appearing in the form of colourful post-it notes.

Created to promote Canvas’ mobile office apps, the funny campaign leads users to a dedicated website which furthers the theme.

Monday motivation

A boost at the start of the week is just what the doctor ordered and the medicine we end with comes packaged with plenty of comedic value from Grey London. The agency’s most recent spot for Lucozade energy drinks presents a man who encapsulates the effect of the beverage in a spot themed on the idea of being glucose-powered.

Appearing to have just been asked what he’s drinking by an office colleague the commercial begins with him beginning to explain about Lucozade’s energetic effects. From there, director Keith Schofield reels off a host of funny scenarios which seamlessly place the protagonist in each scene for a pleasing watch.

Check out our office-based playlist here.