Zon van Noordwijk and Bram Koopmans

Exploring authenticity: Zon & Bram on the rise of documentary-style advertising

With shorts being a starting point for many directors, Zon van Noordwijk and Bram Koopmans, Editors at Ambassadors look at the synergies between condensed cinematic storytelling and advertising. We also delve into factual content and how brands – and charities – are increasingly leveraging the power of reality to connect with audiences.