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Shelley Hoppe

Shelley Hoppe

24th Apr 2020 Insight
How to... respond to consumers' behavioural bias

How to... respond to consumers' behavioural bias

Shelley Hoppe, Agency Director at Spoon London, examines the three behavioural biases that could be impacting consumer behaviour, and how brands should respond to them.

Shelley Hoppe

Shelley Hoppe