With much of the world facing an obesity crisis, and an upcoming ban on certain unhealthy food and beverage advertising, brands are embracing 'better for you' products and, says Murillo Meireles, Strategic Planner at Missouri Creative, that presents an opportunity.
As we look to burst out of the coronavirus pandemic bubble we've been forced to live in, Murillo Meireles, Strategic Planner at Missouri Creative, examines the different ways in which human biology might play a part in how consumers could approach our re-found freedoms.