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Laura Lane

Laura Lane

27th May 2021 Insight
How to stop the scroll (and why AR has finally come into its own)

How to stop the scroll (and why AR has finally come into its own)

Getting audiences to take note of content is a continuing battle, especially for brands. Laura Lane, Chief Marketing Officer at Studio BLUP, looks at how to stop people scrolling past your posts, and examines why augmented reality is finally finding a place on social.

Laura Lane

Laura Lane