theWork theCraft theTalent theInspiration theNews theInsight theShowcase theFocus theNewsletter
Log in
Logged in
Search the archives
Dr Rebecca Swift

Dr Rebecca Swift

22nd Dec 2020 Insight
How crises impact the visuals used to drive consumer purchasing

How crises impact the visuals used to drive consumer purchasing

Dr Rebecca Swift, Global Head of Creative Insights at Getty Images and iStock, examines how the events of 2020 impacted the images brands use in their advertising, and then delves further back in time to see how the changing world was reflected in advertising's output.

Dr Rebecca Swift

Dr Rebecca Swift