Ben Woolf

Ben Woolf

Insight
3rd Feb 2026
Tactics not theatrics: How to direct footballers

Tactics not theatrics: How to direct footballers

With the Super Bowl upcoming, athletes are taking centre stage. But athletes aren't actors, and expecting them to be can lead to all kinds of problems. The FIFA World Cup is also on the horizon and here, director Ben Woolf, who specialises in sports and performance shoots, explains how to get the best out of some footballing heroes.

Ben Woolf

Ben Woolf

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