Omega launches patriotic games for Paris
The watch brand marks its 31st participation as the Official Timekeeper of the Paris Olympic and Paralympic Games 2024 with an impressive AI-powered campaign celebrating the French capital.
Hanumankind’s vertical video
The Bangalore rapper’s new promo sees the star laughing in the face of gravity at the Well of Death, a popular sideshow attraction at Indian carnivals.
ON’s sisterhood of speed
The sportswear brand’s short film follows an extraordinary story of friendship between Olympic runners Sinta Vissa and Hellen Obiri.
Jade’s dream come true
The Little Mix singer makes an impactful solo debut with a compelling promo revealing the toxic relationship between a rising star and the music industry.
Ozzy keeps it Villa real for adidas
Aston Villa FC and adidas have unveiled the team's home kit for the 2024/25 season in a film which features rock legend and Aston native Ozzy Osbourne.
Neutro Roberts' sign of the times
Celebrating the 120th anniversary of Italian hygiene brand Neutro Roberts, this spot takes us back to the brand's origin.
Not your usual neighbourhood watch
Samsung launches its new Galaxy Watch Ultra with cool campaign outlining the extreme environments where an all-weather smart watch will outperform your run-of-the-mill timepiece.
Don’t get hopping mad, get Roojai
True to Thai advertising form, this engagingly batty campaign for the online insurance brand is short on logic, but big on fun in its depiction of the tenuous link between conflict resolution and large hopping marsupials.
Omega launches patriotic games for Paris
The watch brand marks its 31st participation as the Official Timekeeper of the Paris Olympic and Paralympic Games 2024 with an impressive AI-powered campaign celebrating the French capital.
Hanumankind’s vertical video
The Bangalore rapper’s new promo sees the star laughing in the face of gravity at the Well of Death, a popular sideshow attraction at Indian carnivals.
ON’s sisterhood of speed
The sportswear brand’s short film follows an extraordinary story of friendship between Olympic runners Sinta Vissa and Hellen Obiri.
Jade’s dream come true
The Little Mix singer makes an impactful solo debut with a compelling promo revealing the toxic relationship between a rising star and the music industry.
Ozzy keeps it Villa real for adidas
Aston Villa FC and adidas have unveiled the team's home kit for the 2024/25 season in a film which features rock legend and Aston native Ozzy Osbourne.
Neutro Roberts' sign of the times
Celebrating the 120th anniversary of Italian hygiene brand Neutro Roberts, this spot takes us back to the brand's origin.
Not your usual neighbourhood watch
Samsung launches its new Galaxy Watch Ultra with cool campaign outlining the extreme environments where an all-weather smart watch will outperform your run-of-the-mill timepiece.
Don’t get hopping mad, get Roojai
True to Thai advertising form, this engagingly batty campaign for the online insurance brand is short on logic, but big on fun in its depiction of the tenuous link between conflict resolution and large hopping marsupials.
Q&As and behind-the-scenes info on the latest and greatest commercials, shorts and music videos.
HowNexusStudiosbroughttheBBC'sOlympiclovestorytolife
From its traditional animation techniques to subtle stylistic choices, Nexus Studios' director FX Goby delves deeper into the details of their passionate Parisian Olympic offering.
AnalogFolk asks; would 'Jane' Hegarty have been allowed to zag?
AnalogFolk has launched a provocative new campaign that aims to transform leadership within advertising by reimagining some of the industry's most lauded male leaders as women.
How Jonny & Will gave Jordans souls
The BLINKINK puppet masters bring their reanimation skills to Jordan Brand and Nike Greater China. We caught up with the pair to find out what was needed to breathe air into icons.
How Greenpeace fought for Australia's forests
The environmental organisation tugs on our heartstrings with a moving film highlighting the detrimental effects of deforestation on the country's beloved wildlife. Photoplay director Dropbear explains how he and his team skilfully combined CGI, 3D printing, and traditional stop-motion techniques to bring this touching story to life.
How AIDES celebrated growing old gratefully
In a powerful and reflective short film created by Strike for the 40th anniversary of AIDES, an association supporting those living with HIV/AIDS, director Ariela Dorf highlights a moving concept that many HIV patients couldn't have imagined 40 years ago - aging. While many of us grapple to reverse its effects, these characters think there's nothing more beautiful...
Adrian Villagomez signs with Fela
This marks the Director’s first representation in the US and Canada.
Director Martin Krejci joins Markenfilm for the German market
Based in Prague, Krejci brings his award-winning expertise and innovative vision to Markenfilm's esteemed roster.
Tributes paid to advertising veteran Peter Levelle
Peter Levelle was a film producer, director and brainchild of the British Arrows.
Golden Wolf signs US representation deal with Free Agents
Golden Wolf, a leading studio in the animation industry, announced that Free Agents will serve as its state-side representative agency.
Director German Torres joins NM Talent
Torres’ ability to capture movement with empathy and creativity has become a hallmark of his storytelling.
Imagine This announces executive leadership team
The team of partners, Dave Campbell, Isabelle Du Plessir, David East and Robyn Walsham join company founder and CEO Toby Walsham, who started Imagine This in early 2024.
- TiNY tees up laughs for American Century Investments
- Moms need milk in new campaign
- Fanatics Collectibles brings the joy of collecting to life
- Aldi, Psyop and RiffRaff Save the 2024 Summer Olympics
- Method & Madness produces for Whirlpool and Premier Lacrosse League
- ESPN is back with fantasy football campaign from BSSP
- Rodeo Show and Esteban Petersen helm JAWS spot for Minnesota Lottery
- Libby Burke Wilde directs visual project for Cat Burns
- Run a tighter ship with Amazon Business
- Fishionista: turning old clothes into new confidence
Adrian Villagomez signs with Fela
This marks the Director’s first representation in the US and Canada.
Director Martin Krejci joins Markenfilm for the German market
Based in Prague, Krejci brings his award-winning expertise and innovative vision to Markenfilm's esteemed roster.
Tributes paid to advertising veteran Peter Levelle
Peter Levelle was a film producer, director and brainchild of the British Arrows.
Golden Wolf signs US representation deal with Free Agents
Golden Wolf, a leading studio in the animation industry, announced that Free Agents will serve as its state-side representative agency.
Director German Torres joins NM Talent
Torres’ ability to capture movement with empathy and creativity has become a hallmark of his storytelling.
Imagine This announces executive leadership team
The team of partners, Dave Campbell, Isabelle Du Plessir, David East and Robyn Walsham join company founder and CEO Toby Walsham, who started Imagine This in early 2024.
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Parv Thind sounds off
Banging on bins, slurping up noodles and making machines chuckle - Parv Thind, partner and sound engineer at Wave Studios, has created some of the weirdest and most wonderful sounds in advertising. Although as Selena Schleh finds out, in an increasingly noisy world, it seems silence can be golden.
Raising the sound bar: the new power of sonic branding
Meet Michele Arnese, sound designer, Co-Founder of AMP and a pioneer in pinpointing a brand’s sonic identity. He talks to Tim Cumming about the increasing buzz around audio in marketing.
Chris Bettig: The Way I See It
The French American sculptor/artist/designer and Creative Director of YouTube has produced an incredibly varied body of work, from designing Converse trainers, to turning a Spike Jonze film into a 3D space. He talks to shots about about dumpster diving in the name of art, recycling old bedsteads and rebranding Google.
Playlist: Julie Berger
We hear from Julie Berger, Chief Media Officer at Giant Spoon, where they talk about Daisey the Danelectro guitar, the MTV era and AI's role within the audio industry.
On My Radar: Andrew Lane
Andrew Lane, a director at Washington Square Films, finds What3Words revolutionary, hates wireless earbuds, and definitely isn't going to say that Armageddon is the best film ever. Definitely.
Tommy Button: A Few Of My Favourite Things
Boomshot editor Tommy Button talks us through the pop-culture treasures that keep him creatively flying.
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Robin Licklitler, Chief Experience Officer of Sparks, explores how, in a world riven with antagonism, bringing some generosity into commerce can be a win win.
the Showcase
Monthly round-ups, technique focusses and entertaining showreels, curated by the shots team.
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Our monthly digital magazine, bringing you an indispensable look at specific territories, techniques and themes within the advertising industry.
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