Scout Motors deliver a short history of America
Venables Bell + Partners. partnered with production company Elektra to create a cinematic sprint through 250 years of American innovation, ambition, invention, and exploration.
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As America approaches its 250th anniversary, Scout Motors is celebrating the spirit of ingenuity that has shaped this country for generations, and the role Scout vehicles have played along the way.
From introducing the original off-roader in 1960 to pushing EV innovation forward today with the new Harvester range extender, Scout has long been built on the idea of expanding freedom and capability for American drivers.
To introduce this new technology and mark this historic milestone, Venables Bell + Partners. partnered with production company Electra Filmworks and director Ze’ev Waismann to create A Short History of America, a cinematic sprint through 250 years of American innovation, ambition, invention, and exploration.
Credits
View on- Agency Venables Bell & Partners/San Francisco
- Production Company Electra Filmworks
- Director Ze'ev Waismann
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Credits
View on- Agency Venables Bell & Partners/San Francisco
- Production Company Electra Filmworks
- Director Ze'ev Waismann
- Editing/AI Production Taproom Studios (In-House at Venables Bell & Partners/San Francisco)
- VFX Pariah VFX & Post
- Color Royal Muster
- Sound One Union Recording Studios
- Music Sushi+FrenchFries
- Founder/Chairman Paul Venables
- Partner/Chief Creative Officer Will McGinness
- Group Creative Director Matt Keats
- Group Creative Director Byron Del Rosario
- Associate Creative Director Tyler Magnusson
- Associate Creative Director Michael Ng
- Senior Producer Tess Rockers
- Editor Jason Bridges
- Executive Producer Tristan Drew
- Executive Producer Jose Alvarez
- Producer Andrew Schwartz
- Art Director Masha Lyass
- DP Andrew Baxter
- 2nd Unit DP Luke Scroggins
- VFX Managing Director Mark Tobin
- Executive VFX Producer Michael Steinmann
- Head of VFX Production Persis Reynolds
- VFX Producer Minh Ly
- VFX Supervisor/Flame Artist Nhat Quang Tran
- Flame Artist Danielle Fowler
- AI Artist Kai Campbell
- Executive Color Producer Thatcher Peterson
- Senior Color Producer Daniel Butler
- Head of Color Production Diane Valera
- Associate Color Producer Esli Israel
- Colorist Gregory Reese
- Executive Audio Producer Michael Swarce
- Senior Audio Engineer Joaby Deal
- Senior Audio Engineer David Michel-Ruddy
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency Venables Bell & Partners/San Francisco
- Production Company Electra Filmworks
- Director Ze'ev Waismann
- Editing/AI Production Taproom Studios (In-House at Venables Bell & Partners/San Francisco)
- VFX Pariah VFX & Post
- Color Royal Muster
- Sound One Union Recording Studios
- Music Sushi+FrenchFries
- Founder/Chairman Paul Venables
- Partner/Chief Creative Officer Will McGinness
- Group Creative Director Matt Keats
- Group Creative Director Byron Del Rosario
- Associate Creative Director Tyler Magnusson
- Associate Creative Director Michael Ng
- Senior Producer Tess Rockers
- Editor Jason Bridges
- Executive Producer Tristan Drew
- Executive Producer Jose Alvarez
- Producer Andrew Schwartz
- Art Director Masha Lyass
- DP Andrew Baxter
- 2nd Unit DP Luke Scroggins
- VFX Managing Director Mark Tobin
- Executive VFX Producer Michael Steinmann
- Head of VFX Production Persis Reynolds
- VFX Producer Minh Ly
- VFX Supervisor/Flame Artist Nhat Quang Tran
- Flame Artist Danielle Fowler
- AI Artist Kai Campbell
- Executive Color Producer Thatcher Peterson
- Senior Color Producer Daniel Butler
- Head of Color Production Diane Valera
- Associate Color Producer Esli Israel
- Colorist Gregory Reese
- Executive Audio Producer Michael Swarce
- Senior Audio Engineer Joaby Deal
- Senior Audio Engineer David Michel-Ruddy
Set to a soulful rendition of America the Beautiful, the 60-second film blends mixed media, archival imagery, cinematic recreations, famous faces, and breakthrough technologies into a love letter to the people and moments that shaped the nation - all culminating in Scout’s latest contribution: the Harvester range extender. A gas-powered generator engineered to combine electric performance with the range of gas, delivering EV capability with more freedom to spare.
At its core, the film positions Scout’s technology not just as a new chapter in automotive innovation, but as a tool built to reconnect Americans with the open road - and, more importantly, with one another.
The spot will launch across social media, online video, and additional digital platforms.
